11/6/2007 Stephen L. Betts Sugarland's Jennifer Nettles is saving her voice for Wednesday's performance on the CMA Awards. "We have officially crowned this run the Vocal Conservation Run," she tells The Tennessean. "We have two or three days before the CMA performance, where I would normally get four days of no singing before going back out. "I'm about to be on TV, so I can't just blow it out." Sugarland’s powerful video for “Stay,” in which she cries while singing the tale of the "other woman" has help boost sales of the album Enjoy the Ride by 122 percent. Digital sales of “Stay” are up 1,736 percent (from 935 to 17,165.) “People have asked, 'What were you thinking of when you were crying?,'” says Jennifer. “I wasn't thinking of anything. I was considering the song, and this is a song about loss. This is about at times losing oneself and also losing a love, and doing something that is right for yourself in leaving, even though it's very painful. “From my past one-and-a-half years, and what I've gone through in my personal life, I understood loss,” says Jennifer, who got a divorce this spring. “I could understand her and relate to her in that way.” Jennifer knows the video has also had a profound effect on fans. “They feel a sense of personal connection and investment in this song, that you so want this character to win in the end,” she says, noting that audiences cheer when she gets to the part where the woman finally leaves the relationship. “People say, ‘This song really spoke to me. I'm going through a similar situation and it helped me leave.' Or, 'This song helped save my marriage.' A teenager came up to me and said, 'I love 'Stay.' It's really helped me with boys.' I thought, 'Well, that was one I would have never predicted.”
