Zac Brown Band and RAM Trucks Send Letters To Soldiers

Zac Brown Band and RAM Truck are partnering to deliver one million letters to U.S. soldiers in return for one million Breaking Southern Ground CD's.  The "Letters for Lyrics" campaign will kick off in May, and participants who send a letter to a U.S. soldier will recieve the Zac Brown Band's Breaking Southern Ground CD, which has three new songs, along with songs from Sonia Leigh, Nic Cowan and Levi Lowrey.
 
"Just as your vehicle is an extension of who you are - music also defines your inner character," said Olivier Francois, Lead Marketing Executive, Chrysler Group LLC. "The Ram Truck Brand and Zac Brown Band both strive to connect with people and have a unifying 'can do' attitude and a character filled with authenticity, care, passion and pride."
 
ZBB is currently on a USO tour performing for the troops. Behind-the-scene footage taped by the band can be seen at RamTrucks.com.  Also on the website, the band offers a free live version of their latest single, "Free," for download to the first 100,000 fans. For each download, the Ram Truck Brand will make a donation to a designated charity on behalf of the brand and Zac Brown Band.
 
Zac Brown said, "Performing with the USO for the men and women in uniform has been a great experience for us. We wanted to find a bigger way to thank them, a way to mobilize people nationwide to show their support for these incredible individuals. Ram Truck Brand was the perfect partner to realize this dream; not only do they share our commitment to recognize the troops' service and sacrifice but they are determined to ensure this program helps to send a little piece of home to our service members abroad."