Trace Adkins Beats Headaches with BC Headache Powder
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Trace Adkins is the second Country performer to represent BC Headache Powder, a pain-relief medication designed to get into the bloodstream faster than pills. Country singer Faron Young was the face of the product in the 70s; more than 30 years later, Trace Adkins is filling Young's boots.
"I'm very particular about attaching my name to products or causes, unless it's something I use or believe in," said Adkins. "My relationship with BC Headache Powder is personal and runs deep. I still remember when my grandfather gave me my first BC. I even remember the product advertising jingle from the 70s. I am proud to be representing BC, especially on tour in front of thousands of fans."
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