Stephen Cochran Promotes Single With Video Game

Posted by Sandy Paul on 07/22/2008
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Country Music artist Stephen Cochran has come up with a creative way to promote his new single.

Cochran is set to launch his very own video game this month. The game allows fans to challenge Cochran in a drinking contest to promote his new single "Thinkin’ I’m Drinkin’."

The game, produced by Grassroots Promotion, allows users to become “virtual drinking buddies” with Cochran by uploading their own photo.

"It is such a fun song and the game allows Stephen to connect with his fans in an unexpected way, while building word-of-mouth awareness that will take his music to a bigger audience,” Jim Alderdice, director of marketing for Grassroots Promotion said.

To experience the game for yourself, visit thinkinimdrinkin.com.