Sarah Buxton and CMT Bring Viewers New 3D Video Experience

Posted by Sarah Norton on 02/19/2010
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Sarah-Buxton
Sarah Buxton is teaming up with CMT to be the first Country artist to give fans an augmented reality experience. Her partnership with CMT will allow fans to engage with Buxton as active participants in an all new 3D experience online.

Visit CMT.com to print a unique symbol that, when held up to a computer’s webcam, will bring Sarah Buxton’s “Outside My Window” music video to 3D virtual life. After printing the symbol online, follow the instructions on the website to take part in the full Sarah Buxton augmented reality experience. For those who want to sample augmented reality but don’t have access to a webcam, a video will be posted at CMT.com for users to share in the experience.

All initially released physical and digital copies of Sarah Buxton’s self-titled debut album will also contain another augmented reality marker that will offer users an entirely different experience. Fans can visit www.sarahbuxton.com/ar and hold this symbol up to their webcam starting Feb. 23, the day the project releases, for the chance to become Sarah Buxton’s virtual guitar player.

Sarah Buxton, the album, is available for pre-order now through all online outlets.